Wes Leonard Dies: High School Basketball Player Collapses After Game-Winning Shot


Incredibly sad tragedy. Given the reports that his death was due to cardiac arrest, it’s possible that his life could have been saved if there had been an Automated External Defibrilla­tor (AED) at the gym. Cardiac Arrest is different than a heart attack. It’s an electrical problem with the heart and the only way to revive someone is with a defibrilla­tion shock. Automated devices cost less than $2000 and have voice commands which can walk a bystander through the procedure of delivering a lifesaving shock. CPR won’t revive a SCA (Sudden Cardiac Arrest) victim…C­PR is like treading water. Some day every high school gym will have an AED, just like they have a fire extinguish­er.
Read the Article at HuffingtonPost

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About David Freeman

Over 20 years of business and marketing leadership in large and small medical device, healthcare IT, and life sciences organizations with a deep understanding of both the strategic and tactical elements of an effective marketing program and organization. Able to focus on the "vital few" efforts needed to revitalize or accelerate growth and differentiation. From strategy development and product marketing to commercialization and communications.
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